The man behind the tools. Felipe is a workshop wizard who left the rocky and dusty landscape of Chile for the mountain bike culture and legendary trails of New Zealand.
He’s a self professed bike geek who is always searching out a new place to ride. Felipe has been riding bikes since he was a child, pretty soon he was on the tools helping to fix his friends bikes. One thing led to another and he became bike mechanic after quitting his office job and realising that dirty hands were cooler than wearing a tie.
Felipe raced downhill and enduro for a few years but became a little too broken to continue. So now he purely rides for fun! He travels to Rotorua as often as possible, but loves all the great spots Auckland has to offer. Although he does prefer the muddy roots of Riverhead and the surfing sands of Muriwai.
First Bike – Steel Hardtail Mountain Bike
Current Bike – Forbidden Dreadnought is on it’s way!
Interesting Fact – 8 shoulder dislocations and counting + coil or nothing.
Nico is a relative newcomer both to MTB’ing and working in the bike industry but is loving immersing himself in both. Returning from a stint overseas he found himself working in West Auckland, and before long the local trails of Woodhill soon had him converted into a regular and committed rider. Having previously worked in the events industry for 10 years, in 2020 he decided the opportunity to join 3Sixty Sports and get involved full time in the bike world was too good to miss so jumped on board.
Nico is generally our customer’s first point of contact via the phone or online, he’s responsible for the smooth operation of the warehouse – receiving all our stock and processing outgoing orders as well as managing our online channels. He’s also working alongside Felipe to ensure our service customers receive the best possible experience when they visit the Bike Boutique.
First Bike: Healing HMX
Current Bike: Forbidden Druid
Interesting Fact: Despite joining the party late, he has the most extensive bike collection out of the 3Sixty team, also owning a Dolan fixie for commuting, a Surly Straggler for carting his young daughter around and a recently acquired Trek Emonda for road duties.
Responsible for looking after the relationships with our local bike shop network, Jerry has spent the best part of 25 years selling everything from engineering products, to mobile phones to pet food! Jerry got back into the outdoor sports game in 2006 after returning from an extended stay in the UK.
He has been riding bikes for as long as he can remember, but can still recall his first bicycle – which eventually met an untimely end after being sent off homemade jumps one too many times! Introduced to Mountain biking in 1990, Jerry’s first MTB was a Marin palisades trail and he took that bike everywhere. Hopefully so did the guy who rode off on it after Jerry left it outside the dairy one night – valuable lesson learned about locking bikes that night.
A dedicated commuter, you will find him on his trusty steed most days, but will take any opportunity to get out on the trails, usually somewhere in Riverhead or at Woodhill. Although if time allows he also loves spending time on the trails in Rotorua.
First Bike – Healing “Sixteen” Metallic Green
Current Bike – Custom Cannondale Bad-Boy for the commute, Banshee Prime for the Trails
Interesting Fact – An avid movie fan, I have an almost inexhaustible amount of movie quotes that I regularly inflict on innocent bystanders.
Bruce is the GDB (General Dogs Body) and owner. He turns his hands to most tasks but is generally found behind the computer wrangling the accounts or ordering the next batch of product.
He lives just up the road with his wife, Susan and 2 kids, Easton and Mackenzie – who all love getting out on their bikes. When not working or at home with the family, Bruce likes to get on his bike – any bike! Road & gravel during the week and mountain biking in the weekend.
Woodhill or 440 Mountain Bike Park are the usual destinations. But when time allows Rotorua or Queenstown trips are on the cards!
Bruce has been riding since he was 4 and has raced DH and Enduro (albeit not fast!) plus the occasional road race and triathlon.
First Bike – Healing 24″ BMX
Current Bike – Open UP ‘Groad’ Build, but also eyeing up a Forbidden Druid for MTB duties
Interesting Fact – Left school at 17 to join the Navy. Here, Bruce worked as navigator driving a frigate for a living.